Since 1886
Redefining individual mobility.
January 29, 2026 is a special date in the history of Mercedes-Benz: it marks 140 years since Carl Benz filed the patent for his “Motorwagen”. The birthday of the automobile. 2026 is defined by the biggest product launch program in our brand’s history. Setting new standards across all segments. And redefining individual mobility once again. Join us in celebrating our anniversary and discover our new models now.
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The New S-Class
140 Years. 140 Places.
The new S-Class is embarking on a global adventure to 140 locations worldwide. Covering over 50,000 km on its ride through six continents. Join us on yours and be part of this epic journey.
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The Journey
140 places. Follow the Journey around the world.
Spanning more than 60,000 kilometers across six continents, the convoy of three new S-Class models will visit 140 selected locations that symbolize the history, pioneering spirit, and global presence of the Mercedes-Benz brand. The route leads through Europe, North and South America, Asia, Australia, and Africa.
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South Africa
Bringing the "140 Places" World Tour to South Africa.
Having reached the South African borders, we invite you to an exclusive opportunity to get up close and personal with two of the legendary, cross-continental S-Class sedans currently tackling an epic 50,000 km trek across six continents. Visit us in the Western Cape and Gauteng.
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140 Years of Innovation.
Welcome home.
Mercedes-Benz Community
Celebrating with communities around the world.
Join the Mercedes-Benz Community now to follow the global journey of the new S-Class. And look forward to exclusive experiences, competitions and much more along the way.
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